INNO
Short for innovations, INNO was where I got my start expressing my creativity to an audience. Creating this brand in high school, I envisioned one that would embrace the rebellious youth that sought to make their own impact in their respective environments. Curating motifs and striving to one-up my previous work challenged me to ‘innovate' the brand as well as my skills with every release.
Crafting concepts, I was implored to teach myself graphic design and photography amongst other things I would go on to learn in efforts to communicate my vision. I learned a lot of the means of production including to screen print, vinyl, embroider, even a bit of sewing.